
Fomento Economico Mexicano FMX
FEMSA is a Mexican consumer defensive holding, primarily operating the world's largest Coca-Cola bottler (Coca-Cola FEMSA) and the OXXO convenience store chain, with a diversified business model in beverages and retail. FEMSA combines solid growth (revenues +9.3%, earnings +107.5%) with very strong free cash flow generation (87.03% conversion) and a reasonable valuation (EV/EBITDA 8.34, FCF yield 12.38%), although its 139% payout and moderate debt (ND/EBITDA 1.31) require monitoring.
Detailed metrics
Market and fundamental data as of the analysis date.
Full AI report
Generated automatically from the metrics, the macro context and the company's news.
FEMSA is a Mexican consumer defensive holding, primarily operating the world's largest Coca-Cola bottler (Coca-Cola FEMSA) and the OXXO convenience store chain, with a diversified business model in beverages and retail. FEMSA combines solid growth (revenues +9.3%, earnings +107.5%) with very strong free cash flow generation (87.03% conversion) and a reasonable valuation (EV/EBITDA 8.34, FCF yield 12.38%), although its 139% payout and moderate debt (ND/EBITDA 1.31) require monitoring.
Score by category
| Category | Score |
|---|---|
| Financial health | 6.0 |
| Quality / Moat | 6.7 |
| Valuation | 6.6 |
| Growth | 8.2 |
| Dividend | 4.3 |
| Momentum | 7.1 |
| Risk & Context | 6.4 |
OVERALL SCORE: 6.5/10
Context and risks
Elevated governance risk in Mexico. Although FEMSA has professionalized management and a diversified business, exposure to the Mexican jurisdiction carries risks of legal uncertainty and weak minority shareholder protection.
News considered in the analysis
- Oxxo USA taps Gaskins to lead marketing and category management — Nombramiento de un directivo senior para liderar marketing en la expansión de OXXO en EE. UU., refuerza la estrategia de crecimiento en un mercado clave.
- Mexico's Primero raises $12 million seed to bring AI to Latin American blue-chips — Noticia sobre una startup de IA que no tiene relación directa con el negocio de FEMSA.
- Will FEMSA's Digital Push Through SPIN Unlock More Growth? — Artículo de análisis sobre la iniciativa digital SPIN; el potencial de crecimiento ya está parcialmente descontado en el precio.
- What did c-store CEOs make in 2025? Here’s what the filings show. — Listículo sobre compensación de ejecutivos, sin información nueva relevante para la valoración.
- Zacks Industry Outlook The Coca-Cola, Monster, Fomento, Primo and The Vita Coco — Comparativa sectorial genérica sin información específica nueva sobre FEMSA.
Verdict: Hold; the solid competitive position and growth justify the current valuation, but governance risk in Mexico and the unsustainable payout limit upside potential.
Main risk: Governance risk in Mexico, with weak minority shareholder protection and potential political interference, which could affect value creation for minority shareholders.
Other Consumer Defensive companies
Neighbours in the sector ranking, to compare without going back to the index.
See all 1,000+ companies in the index →