Lamar Advertising LAMR
Lamar Advertising is a REIT specialized in outdoor advertising (billboards, street furniture, and digital displays) in the United States, generating revenue from renting advertising space. Lamar Advertising shows solid operational quality (ROE 59.43%, gross margin 67.43%) and positive momentum (28.25%), but its high leverage (ND/EBITDA 4.64x) and demanding valuation (P/B 14.89) make it vulnerable to the rising rate environment.
Detailed metrics
Market and fundamental data as of the analysis date.
Full AI report
Generated automatically from the metrics, the macro context and the company's news.
Lamar Advertising is a REIT specialized in outdoor advertising (billboards, street furniture, and digital displays) in the United States, generating revenue from renting advertising space. Lamar Advertising shows solid operational quality (ROE 59.43%, gross margin 67.43%) and positive momentum (28.25%), but its high leverage (ND/EBITDA 4.64x) and demanding valuation (P/B 14.89) make it vulnerable to the rising rate environment.
Score by category
| Category | Score |
|---|---|
| Financial health | 5.6 |
| Quality / Moat | 7.9 |
| Valuation | 2.7 |
| Growth | 5.9 |
| Dividend | 3.7 |
| Momentum | 8.0 |
| Risk & Context | 4.8 |
OVERALL SCORE: 5.1/10
Context and risks
Outdoor advertising REIT with Net Debt/EBITDA of 4.64x, highly leveraged. The rise in 10-year Treasury yields (5.17%) makes refinancing its debt more expensive and pressures the value of its future cash flows, a material risk to its balance sheet.
News considered in the analysis
- This High-Yield Advertising REIT Just Raised Its Dividend by More Than 3% — Subida de dividendo del 3% confirma la capacidad de generar caja y el compromiso con el accionista, aunque es un incremento moderado.
- The Portfolio You Need to Generate $500 a Month in Dividend Income — Listículo genérico sobre carteras de dividendos sin información específica sobre LAMR.
- Lamar (LAMR) Upgraded to Buy: Here's Why — Upgrade de analista a Comprar, una señal positiva que puede atraer flujos, aunque su efecto en valoración es limitado.
- Lamar Advertising (LAMR) Grows Revenue And Raises Full Year Guidance — Subida de guía anual es un hecho material que mejora las perspectivas de crecimiento y beneficios, no totalmente descontado.
- Key Reasons to Add Lamar Advertising Stock to Your Portfolio Now — Artículo promocional sin información nueva o cuantificable.
Verdict: Hold. Business quality and growth support the thesis, but debt and valuation limit upside potential in the current rate environment.
Main risk: High financial leverage (Net Debt/EBITDA of 4.64x) combined with rising 10-year Treasury yields, which increases the cost of debt service and pressures the valuation of a long-duration business.
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