⚠️ Not investment advice. This is a quantitative research tool; every decision is the user's own responsibility. Past performance does not guarantee future results.⚠️ Not investment advice. Past performance does not guarantee future results.
⚠️ Not investment advice. Past performance does not guarantee future results.
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Hasbro HAS

United StatesConsumer Cyclical · LeisureUSD
7.8AI score
Rank 22 of 2,130
better than 99% of companies
90.75USD
▲ 32.0% in one year
HAS MSCI World +22.1%
Average analyst target
110.62 USD (+21.9%)
13 analysts
52-wk low 69.50High 106.98
📈 Chart on TradingView ↗(affiliate link)Analysis of 08/10/2026

What does it do?

Hasbro is a US toy and entertainment company that designs, manufactures and markets games, action figures and leisure products under brands such as Monopoly, Play-Doh and Transformers, in addition to operating a digital entertainment and licensing business.

Key points

from its scores
  • ✓Good share-price trend8.7
  • ✓Favourable backdrop8.6
  • ✓High-quality business8.3

AI analysis

bottom line, main risk, context and news
Bottom line

The combination of competitive moat, revenue growth and reasonable valuation (P/E 16.23) offers an attractive profile, although the lack of recent news limits the short-term catalyst.

Hasbro presents solid fundamentals: ROIC of 24.05%, gross margin of 63.82% and a P/E of 16.23 which, together with revenue growth of 16.20%, suggest a reasonable valuation for the quality of the business. The 33.19% 12-month momentum reinforces the positive trend, with a healthy balance sheet (Net Debt/EBITDA of 1.92) that raises no concerns.

⚠ Main risk

The main risk is dependence on discretionary consumer demand, which could weaken in a high-interest-rate environment with pressure on household spending, affecting toy and entertainment sales.

Context and risks

Hasbro has no material exposure to current macro factors: its toy and entertainment business does not depend on interest rates, oil prices or shipping routes. Its moderate debt level (Net Debt/EBITDA of 1.92) does not create significant vulnerability to tighter financial conditions.

Is Hasbro stock cheap or expensive?

at the analysis date
In line with its sector

On P/E and EV / EBITDA, it trades in line with the Consumer Cyclical median (within 15%).

MultipleCompanySectorDifference
P/E16.217.8−9%
EV / EBITDA11.811.2+5%
Price / book18.22.9+533%
Price / sales2.61.3+105%

Sector: median of the 228 Consumer Cyclical companies analysed. In bold, the multiples used for the comparison.

Valuation score: 6.9 out of 10 (median for Consumer Cyclical: 6.6).

Average analyst target: 110.62 USD, +21.9% versus the price.

Indicative fair value · USD
Graham159.31▲ +76% vs price
Cash flow (DCF)114.76▲ +26% vs price
Dividends98.00▲ +8% vs price
Price90.75at the analysis date

Classic formulas with standard assumptions (10.0% growth, 8-9% discount rate). Indicative only: they change a lot with the assumptions and are not a recommendation.

Work out its fair value yourself →How much would you have made investing every month? →

Comparing it with its sector does not say whether it is a good buy: this is not investment advice.

🛒 Where to buy HASCheapest · US (NYSE/Nasdaq) · sample 200.00 € orderCheapest · US (NYSE/Nasdaq) · sample 200.00 € orderAvailable in your country · US (NYSE/Nasdaq) · sample 200.00 € order
By the cost of that order: commission and FX, taxes excluded (public fee schedules). Brokers marked «affiliate» may pay Meridian a commission at no cost to you. This is not investment advice. · Compare all 22 brokers by real cost →

Score by category

0 to 10 · hover overtap each one to see what it measures
Financial healthiGood7.0Consumer Cyclical median: 5.7
Quality / MoatiGood8.3Consumer Cyclical median: 5.7
ValuationiFair6.9Consumer Cyclical median: 6.6
GrowthiGood7.8Consumer Cyclical median: 5.9
DividendiGood7.6Consumer Cyclical median: 4.5
MomentumiExcellent8.7Consumer Cyclical median: 5.5
Risk & ContextiExcellent8.6Consumer Cyclical median: 5.5
Consumer Cyclical median7 or more 5 to 7 under 5

Key metrics

at the analysis date · compared with the Consumer Cyclical median
P/Ei
16.2
Consumer Cyclical: 17.8below
EV / EBITDAi
11.8
Consumer Cyclical: 11.2in line
ROEi
159.6%
Consumer Cyclical: 16.0%above
Operating margini
22.2%
Consumer Cyclical: 10.5%above
Net debt / EBITDAi
1.92
Consumer Cyclical: 1.91in line
Revenue growthi
+16.2%
Consumer Cyclical: +5.3%above

Valuation

P/E
16.2
Forward P/E
14.0
EV / EBITDA
11.8
Price / book
18.2
Price / sales
2.6
PEG
1.66
Market cap
12.8B USD
Enterprise value
15.3B USD

Profitability

ROE
159.6%
ROA
13.1%
ROIC (approx.)
24.1%
Gross margin
63.8%
Operating margin
22.2%
Net margin
16.0%
Free cash flow
688.2M USD
FCF yield
5.4%
Cash conversion
53%

Solvency

Total debt
3.9B USD
Net debt
2.5B USD
Cash
1.4B USD
EBITDA
1.3B USD
Net debt / EBITDA
1.92
Debt / equity
531.04
Current ratio
1.66
Quick ratio
1.29

Growth

Revenue growth
+16.2%
EPS (TTM)
5.59 USD
EPS (forward)
6.50 USD

Dividend

Dividend yield
3.1%
Payout
50.1%

Risk and market

Beta
0.44
Analyst consensus
Strong buy (13)
Target price
110.62 USD
52-week range
69.50 – 106.98

Compare it with its sector

All 228 in Consumer Cyclical →
See the full ranking with filters →

Keep browsing the ranking

sorted by score, highest first

Frequently asked questions about Hasbro

Is Hasbro stock cheap or expensive?

On P/E and EV / EBITDA, it trades in line with the Consumer Cyclical median (within 15%). Valuation score: 6.9 out of 10 (median for Consumer Cyclical: 6.6). Average analyst target: 110.62 USD, +21.9% versus the price. This is not investment advice.

What score does Hasbro get on MeridIAn Screener?

It scores 7.8 out of 10, rank 22 of 2,130 (better than 99% of the companies analysed). Its strongest category is Momentum (8.7) and its weakest, Valuation (6.9). Analysis of 08/10/2026.

What is Hasbro's P/E ratio?

Its P/E is 16.2: the share price equals 16.2 times earnings per share over the last 12 months. The Consumer Cyclical median is 17.8. Based on the earnings analysts expect, the forward P/E is 14.0.

How much is Hasbro worth on the stock market?

Its market capitalisation is 12.8B USD and its enterprise value, debt included, is 15.3B USD.

How much debt does Hasbro have?

Its net debt (debt minus cash) is 2.5B USD. That is 1.92 times its EBITDA; the Consumer Cyclical median is 1.91.

Does Hasbro pay a dividend?

Yes: its dividend yield is 3.09% and it pays out 50% of its earnings.

How has Hasbro stock performed over the last year?

It has risen 32.0% over the last year, excluding dividends. Over the last 52 weeks it has traded between 69.50 and 106.98 USD. Past performance does not guarantee future results.

What do analysts think of Hasbro?

13 analysts cover it; their average recommendation is “Strong buy” and their average target is 110.62 USD (+21.9% versus the price). It is an estimate, not market data.